(Last updated on November 10, 2020)
Maliyo’s Privacy Policy is designed to provide clarity about the information we collect and how we use it to
provide a better social gaming experience. By accepting our Privacy Policy and Terms of Service in registration or
game installation, you consent to our collection, storage, use and disclosure of your personal information as
described in this Privacy Policy.
Maliyo will set the high standards in demonstrating transparency, accountability and choice regarding the
collection and use of your personal information.

Table of Contents


Maliyo develops and publishes social games for the web and mobile devices including Aboki Run, Kidnnaped,
Niger-Delta Commando, Math Rush Challenge, Okada Ride, Football Goalie, Aboki. Whot King In this policy,
“Maliyo” refers to Games Laboratories Ltd. and its Affiliates, which shall mean subsidiaries, parent companies,
joint ventures and other corporate entities under common ownership. We may also refer to Maliyo as “We” or
This Privacy Policy describes:
• the information We collect, how We do so and the purposes of our collection
• how We use and with whom We share such information
• how you can access and update such information
• the choices you can make about how We collect, use and share your information
• how We protect the information We store about you
If you have questions regarding this Privacy Policy or our collection and use of information, please contact us.
If you access our games from a third party Social Networking Site (“SNS”), you may be required to also read and
accept the SNS Terms of Service and Privacy Policy.

Information We Collect

Information about You Received from an SNS
When you use any Maliyo game at an SNS such as Facebook or Google +, where our games may also be referred
to as “applications”, you allow Maliyo to access certain information from your profile for that site. The
information you allow Maliyo to access varies by game and SNS, and it is affected by the privacy settings you and
your friends establish at the SNS. You can control and find out more about these settings at the SNS where you
play our games. For example, Maliyo may access and store some or all of the following information, as allowed
by you, the SNS and your preferences:
• your first and last name
• your profile picture or its URL
• your user ID number, which is linked to publicly available information such as name and profile photo
• the user ID numbers and other public data for your friends
• the login e-mail you provided to that SNS when you registered
• your physical location and that of your access devices
• your gender
• your birthday
By playing a Maliyo game through an SNS, you are authorizing Maliyo to collect, store, and use in accordance
with this Privacy Policy any and all information that you agreed the SNS could provide to Maliyo through the SNS
Application Programming Interface (“API”). Your agreement takes place when you “accept” or “allow” (or similar
terms) one of our applications on an SNS.
Information We Collect from You Directly
When you interact with the Service (whether or not on an SNS), at, or any Maliyo-owned
website, We may collect and store information from you directly as described below:
Registration Information
We may allow you to “register” with Us by using Facebook Connect or other SNS authentication options to create
an account or profile within the Service. We may also provide a more typical registration flow where you may be
required to provide the following information: your age or birthday (for age screening and/or to better
understand who our users are); your first and last names; your e-mail address; a password and other information
that helps Us confirm that it is you accessing your account.
We may also offer you the option to complete a user profile that is visible to other Maliyo users. Your user profile
may include: a profile photo; one or more game username(s); your gender; biographic details that you provide;
links to your profiles on various SNS; details about the games you play; and a Maliyo user ID number that is
created by Maliyo and used to identify your profile.
The Maliyo user ID number used to identify your account and profile will be public and will appear in the URL
of your profile page, but will only permit access to information that is considered public or that you have
designated as public in your settings.

Your first and last names and profile picture are considered “public” on Maliyo websites that offer direct
access to Maliyo games and search engines may index this publicly available information. When We offer
profiles, We will also offer functionality that allows you to opt-out of public indexing of your public profile

We may also offer you the ability to import your address book contacts or manually enter e-mail addresses so
that you can (i) locate your contacts on Maliyo; and (ii) invite those contacts to join you in our games. We will
store those contacts for purposes of helping you and your contacts make connections on our site. If you do not
want your contacts stored just follow the instructions available at the “Learn More” link. Passwords provided to
Maliyo for the purpose of accessing your address book will not be stored.
Information We Receive or Collect When You Access Maliyo Games on a Mobile Device

If you play Maliyo games on your mobile telephone or other mobile device, including iPads and tablets, We
collect mobile device identifiers, including MAC Address, and IP Address. In certain games We will create and
assign to your device an identifier that is similar to an account number. We may collect the name you have
associated with your device, device type, telephone number, country, and any other information you choose to
provide, such as user name, character name, geo-location or e-mail address. We may also access your contacts to
enable you to invite friends to join you in the Service.
Payment Information
If you purchase a license to use in-game virtual currency or virtual items directly from Maliyo, We will collect the
billing and financial information necessary to process your charges, which may include your postal and e-mail
addresses. Maliyo may also receive the billing and payment information that you provide when your purchase is
processed by another party, such as Facebook (for Facebook Credits) or Apple (for purchases on iOS devices). Our
Terms of Service explain our policies and terms relevant to our charges and billing practices. Please note that
purchases of third party credits or currencies like Facebook Credits may also be subject to additional policies.
Customer Support Correspondence
When you ask for assistance from our Customer Support team, We will collect and store the contact information 
you provide (generally your name and e-mail address), information about your game play or activity on the
Service, and your user ID number. We will also store the correspondence and any information contained within.
SMS Notifications, Push Notifications & Local Notifications
We receive and store the information you provide, including your telephone number, when you sign up to have
SMS notifications sent directly to your mobile phone. These messages notify you of in-game activity and may
allow you to play the game from your phone. For example, two-way SMS notifications for Mafia Wars allow you
to do jobs, fight, and collect virtual money in the game. You can adjust the types of notifications you receive and
when you receive them by editing your SMS notification settings; just log in to your game account and choose
SMS mobile from the Help menu.
With your consent We may send push notifications to your mobile device to provide game updates and other
relevant messages. You can manage push notifications from the “options” or “settings” page within the relevant
game. You may also be able to manage them from your device’s settings page for the relevant game.
We may send local notifications to your mobile device to provide game updates and other relevant information.
You can manage local notifications from the “options” or “settings” page within the relevant game.
Technical and Usage Information
When you access our websites or play our games, We collect (i) certain technical information about your mobile
device or computer system, including MAC Address, IP Address and mobile device ID; and (ii) usage statistics
about your interactions with the Service. This information is typically collected through the use of server log files
or web log files (“Log Files”), mobile device software development kits and tracking technologies like browser
cookies to collect and analyze certain types of technical information. Some of the cookies the Service places on
your computer are linked to your user ID number(s). For more information on how We utilize cookies and other
tracking technologies.
Game Toolbars or Game Bars
You may have the opportunity to download and install a Maliyo branded toolbar (the “Toolbar”) when playing
various games. As the Toolbar is improved, it will be automatically updated on your browser. The Toolbar itself
does not collect personal information, but there are some features within the Toolbar that may allow you to
provide personal information (e.g. Contact form, Tell-a-friend). Additionally, We may keep statistics regarding
toolbar use on an aggregated basis.

How We Collect Information about You

We may collect information about you in any one or more of the following ways:
Information about Players and Play
When you play one of our games, Maliyo collects and stores certain information that you provide directly or
through the SNS or other third party website that is offering our game(s). To provide a richer game play and
social experience, We also collect information about your play and interaction with other players and the Service.
The bulk of this information is collected and stored through the use of Log Files, which are files on our web
servers that record actions taken on our games and websites.
Communications Features
You may be able to take part in certain activities on our websites or games that give you the opportunity to
communicate or share information not just with Maliyo, but also with other users of our Service. These include:
• participating in player forums and message boards
• posting public comments to other users’ profiles or gameboards
• sending private messages or invitations to other users, either directly on our websites or to their e-mail
• chat with other users
• posting photos
We may record and store archives of these communications on Maliyo’s servers to protect the safety and well
being of our users and Maliyo’s rights and property in connection with the service. You acknowledge and consent
to the recording and storage of such communications for these purposes.
Cookies and Automated Information Collection
When you access the Service, We collect certain technical information in order to (i) analyze the usage of our
sites and services; (ii) provide a more personalized experience; and (iii) manage advertising. We and service
providers acting on our behalf, such as Google Analytics, use Log Files and tracking technologies to collect and
analyze certain types of technical information, including cookies, IP addresses, device type, device identifiers,
browser types, browser language, referring and exit pages, and URLs, platform type, the number of clicks,
domain names, landing pages, pages viewed and the order of those pages, the amount of time spent on
particular pages, game state and the date and time of activity on our websites or games, and other similar
information. In some cases, We will associate this information with your user ID number for our internal use.
We may also employ other technologies including (i) web beacons, which allow Us to know if a certain page was
visited or whether an e-mail was opened; (ii) tracking pixels, which allow Us to advertise more efficiently by
excluding our current users from certain promotional messages, identifying the source of a new installation or
delivering ads to you on other websites; and (iii) local shared objects also known as flash cookies, which help Us
to prevent fraud, remember your in-game preferences and speed up load times.
You can set your web browser to warn you about attempts to place cookies on your computer or limit the type of
cookies you allow. Flash cookies operate differently than browser cookies and cookie management tools
available in a web browser may not remove flash cookies. To learn more about and manage flash cookies you can
visit and make changes at the privacy settings panel. If you disable cookies, you may lose some of the
features and functionality of playing our games, as Maliyo cookies are necessary to track and enhance your game
activities. Please note that companies delivering advertisements in our games or on our websites may also use
cookies or other technologies, and those practices are subject to their own policies.
Other Sources
We may collect or receive information from other sources including (i) other Maliyo users who choose to upload
their email contacts; and (ii) third party information providers. This information will be used to supplement your
profile – primarily to help you and your friends connect. It will be combined with other information We collect.

How We Use the Information We Collect

In general, We collect, store and use your information to provide you with a safe, smooth, efficient, and
customized experience. For example, We may use information collected from you in any one or more of the
following ways:
• to create your game accounts and allow play of our games
• to identify and suggest connections with other Maliyo users
• to enable user-to-user communications
• to provide technical support and respond to user inquiries
• to prevent fraud or potentially illegal activities, and enforce our Terms of Service
• to deliver and target advertising
• to notify users of in-game updates
• to provide in-game leader boards and promote in-game player achievements
• to solicit input and feedback to improve Maliyo products and services and customize your user experience
• to inform users about new products or promotional offers
• to engage in commonly accepted practices, such as contacting you at the email address We have on file if you
are a potential winner in a sweepstakes
One important use of your information is communication. If you have provided your e-mail address to Maliyo,
We’ll use it to respond to (i) customer support inquiries, and (ii) keep you informed of your in-game activity,
including comments from friends, notifications about in-game status. Some messages, such as invites for friends
to join you in a game, may include your name and profile photo. We may also send promotional e-mail messages
and promotional SMS messages (“Promotional Communications”) directly or in partnership with parties other
than Maliyo. Each Promotional Communication will generally offer recipients choices about receiving additional

Sharing of Your Information

We will share your information (in some cases personal information) with third parties, that is parties other than
Maliyo, in the following circumstances:
Third Party Service Providers
We will provide your information to third party companies to perform services on our behalf, including payment
processing, data analysis, e-mail delivery, hosting services, customer service and to assist Us in our marketing
efforts. We direct all such third party service providers to maintain the confidentiality of the information
disclosed to them and to not use your information for any purpose other than to provide services on Maliyo’s
Friends and Other Maliyo Players
The Service supports and may encourage interaction among players. In most Maliyo games your SNS friends will
see your name, profile photo and descriptions of your game activity. In many Maliyo games friends and other
players will be able to see your game profile, which may include your name or a “game name” and your profile
photo, which in certain cases can reveal your SNS User ID number or Maliyo ID. Access to a Maliyo ID or your SNS
User ID may allow others to view the public information associated with your related SNS or Maliyo account.
Other players may also be able to send you game requests or even friend requests through the related SNS’
communication channels.
Advertising of Third Party Products and Services
We do not actively share personal information with third party advertisers for their direct marketing purposes
unless you give Us your consent.
We may share (i) aggregated information (information about you and other users collectively, but not specifically
identifiable to you); (ii) anonymous information; and (iii) certain technical information (including IP Addresses,
MAC Addresses for mobile devices and mobile device IDs) to develop and deliver targeted advertising in the
Service and on the websites of third parties. We may also allow advertisers to collect these types of information
within the Service and they may share it with Us. Advertisers may collect this information through the use of
tracking technologies like browser cookies and web beacons. The information collected may be used to offer you
targeted ad-selection and delivery in order to personalize your user experience by ensuring that advertisements
for products and services you see will appeal to you, a practice known as behavioral advertising, and to
undertake web analytics (i.e. to analyze traffic and other end user activity to improve your experience). To learn
more about behavioral advertising or to opt-out of this type of advertising for participating ad networks, you can
visit the Network Advertising Initiative or the Digital Advertising Alliance.
Offer Walls
Maliyo games or their purchase pages may display an “offer wall” that is hosted by an offer wall provider. The
offer wall allows third party advertisers to provide virtual currency to users in exchange for interacting with an
advertisement or for completing a marketing offer that may include signing up for an account with one of those
advertisers. These are not offers made by Maliyo. These offers may be displayed to you based on certain
technical information, such as your geographic area or anonymous demographic information. After clicking on
one of these advertisements, you will no longer be on a site hosted by Maliyo or a partnering SNS. To properly
credit user accounts and to prevent fraud, a unique identifier, in some cases your user ID number, will be shared
with the offer wall provider.
Safety, Security and Compliance with Law
Your information, and the contents of all of your online communications (including without limitation chat text,
voice communications, IP addresses and your personal information) may be accessed and monitored as
necessary to provide the Service and may be disclosed: (i) when We have a good faith belief that We are required
to disclose the information in response to legal process (for example, a court order, search warrant or subpoena);
(ii) to satisfy any applicable laws or regulations (iii) where We believe that the Service is being used in the
commission of a crime, including to report such criminal activity or to exchange information with other
companies and organizations for the purposes of fraud protection and credit risk reduction; (iv) when We have a
good faith belief that there is an emergency that poses a threat to the health and/or safety of you, another
person or the public generally; and (v) in order to protect the rights or property of Maliyo, including to enforce
our Terms of Service.
Sale or Merger
In the event that Maliyo undergoes a business transition, such as a merger, acquisition by another company, or
sale of all or a portion of its assets, We may transfer all of your information, including personal information, to
the successor organization in such transition. If material changes to Maliyo’s privacy practices will occur as a
result of the business transition, We will notify you and other users (in the manner described in Section 12) of the
business transition prior to transferring your personal information.

Our Policies Concerning Children

Our websites and games are not intended for children under the age of 13 and We do not knowingly collect any
personal information from such children. Children under the age of 13 should not use our websites or games at
any time. In the event that We learn that We have inadvertently gathered personal information from children
under the age of 13, We will take reasonable measures to promptly erase such information from our records.

How to Access and Update Your Information

Information We Receive From an SNS Where You Play Our Games
To manage the information Maliyo receives about you from an SNS where you play our games, you will need to
follow the instructions at that site for updating your information and changing your privacy settings. The privacy
management tools for applications on Facebook can be found here. The privacy management tools for Google +
can be found here. You can manage certain aspects of information collection and use by going to the settings of
your (mobile) device and reviewing the permissions of each application.
Once Maliyo receives your information from an SNS, that information is stored and used by Maliyo in accordance
with this Privacy Policy, and you may access and update that information as described below. Game or other

Your Sharing and Messaging Options

Information We Receive from Third Party SNS Where You play a Maliyo Game
If you play our games at a third-party SNS, Maliyo will be able to access and store profile and other information
about you as described above. The categories of information you share with Us will depend, in part, on the
permissions you grant Us and the privacy settings you have established at the SNS where you access the
application. Maliyo does not offer an “opt out” option for specific fields that are shared by the SNS where you
access and play the game(s).
Opting out of Promotional Communications
You can choose to opt out of receiving additional promotional e-mails from Maliyo by clicking on the
“unsubscribe” link in any such e-mail. Please note that once We receive your request, it may take an additional
period of time for your opt-out to become effective. Your unsubscribe or e-mail preference change will be
processed promptly, and in no event longer than 10 business days.
Opting Out of Other Communications
You can opt out of receiving SMS messages by texting STOP to the number We send from for that particular SMS
program. In some cases a preference management page will also be available under the “Help” menu of the
game that is offering the SMS program. When We receive an opt-out message from you for SMS messages, We
may send a message confirming our receipt of your opt-out.
When you install our apps on your mobile device you can choose to receive push notifications. You can turn off
push notifications by visiting the “options” or “settings” page within the relevant game. You may also receive
local notifications. You can turn off local notifications by visiting the “options” or “settings” page within the
relevant game.
Note that if you opt-out of our Promotional Communications or other forms of communication, We may still email or communicate with you from time to time if We need to provide you with information or if We need to
request information from you with respect to a transaction initiated by you or for other legitimate non-marketing

Privacy Policies of Linked Sites and Advertisers

Our websites and games may contain advertisements from companies other than Maliyo that may link to their
own websites. We are not responsible for the privacy practices or the content of such websites. If you have any
questions about how these other websites use your information, you should review their policies and contact
them directly.

Security of Your Information

Maliyo implements reasonable security measures to protect the security of your information both online and
offline, and We are committed to the protection of customer information.
For user accounts registered directly with Maliyo profile information is protected by the password each member
uses to access their online account. It is important that you protect and maintain the security of your account
and that you immediately notify Us of any unauthorized use of your account. If you forget the password to your
Maliyo account, the website allows you to request that instructions be sent to you that explain how to reset your
password. When you sign into your account or enter payment information (such as a credit card number when
purchasing virtual currency), We encrypt the transmission of that information.
While We take reasonable precautions against possible security breaches of our websites and our customer
databases and records, no website or Internet transmission is completely secure, and We cannot guarantee that
unauthorized access, hacking, data loss, or other breaches will never occur. We urge you to take steps to keep
your personal information safe (including your account password), and to log out of your account after use. If
your SNS account is hacked, this may lead to unauthorized play of your Maliyo games, so be careful to keep your
account information secure. If you have questions about the security of our websites, please contact Us at
Unfortunately, the transmission of information over the Internet is not completely secure. Although We strive to
protect your personal data, We cannot guarantee the security of your data while it is being transmitted to our
site; any transmission is at your own risk. Once We have received y

Changes to Our Privacy Policy

We may make P3P – compact machine-readable – policies and headers available. If we do so, we will try to
ensure that they are consistent with this human readable policy. However, in the event of a conflict between a
machine-readable policy and this policy, this (human readable) policy will control.
If We decide to make material changes to our Privacy Policy, We will notify you and other users by placing a
notice on or by sending you a notice to the e-mail address We have on file for you. We may
supplement this process by placing notices in our games and on other Maliyo websites. You should periodically
check and this privacy page for updates.

Contact Us

If you have any questions, comments or concerns regarding our Privacy Policy and/or practices, please send an email to All other inquiries should be directed toMaliyo’s Support Page.